SMART IDEAS
Summit 6

Build Your Growth Engine

Celebrating 30 years of helping staffing & recruiting firms grow smarter

Staffing and recruiting have changed. Has your growth strategy?

7 hours. 14 speed talks.
Smarter ideas for predictable growth.

Yes! It’s free to attend.

Has there ever been a tougher time to grow in our industry?

 
Get ready to BUILD YOUR GROWTH ENGINE.

Join staffing’s brightest minds for the industry’s only free, full-day training event.

You’ll learn how to connect sales, recruiting, marketing, technology, and AI into a growth engine optimized for today’s market.

For 30 years, we’ve had the privilege of helping staffing and recruiting firms grow through change. Celebrate with us as we look back, look ahead, and help you build what’s next.

Meet Our Speakers

Learn from 20+ Industry Experts

David Searns

Co-CEO

Haley Marketing

Victoria Kenward

Co-CEO

Haley Marketing

Anna A. Frazzetto

CEO

AFM Strategic Partners

Kim Henderson

Staffing Industry Trainer, MBA, PMP

Cobalt Compass

Lauren B. Jones

Founder and CEO

Leap Advisory Partners

Lia Taniguchi

Research and Insights Director

Bullhorn

Noah Yosif

Chief Economist and Head of Research

The American Staffing Association

Pankaj Jindal

Co-Founder

Sense

Ty Coffee

Principal

UHY Advisors, Inc.

Aaron Eastlack

Director of Digital Marketing

Haley Marketing

Becca Searns

Director of Creative Services

Haley Marketing

Brad Bialy

Senior Marketing Strategist

Haley Marketing

Brad Smith

Chief Strategy Officer

Haley Marketing

Emily Blattel

Marketing Manager

Recruiters Websites

Jeff Gipson

Founder & CEO

Recruiters Websites

Matt McKenzie

Web Design & UX Manager

Recruiters Websites

Rachel Reed

Senior Automation Specialist

Haley Marketing

Rick Bush

CTO

Haley Marketing

Santiago Doria

Digital Marketing Advisor

Haley Marketing

Shaun Chojnacki

Senior Marketing Strategist

Haley Marketing

Check Out the AGENDA

New session every 30 minutes!
9:00am E.T.
Opening Session

What 30 Years Taught Us About Building a Smarter Growth Engine

Why Staffing and Recruiting Firms Need a More Connected,
Modern System for Growth

David Searns & Victoria Kenward
Co-CEOs, Haley Marketing

9:30am E.T.

From Experimentation to Transformation:

Making AI Work in Recruiting

Pankaj Jindal
Co-Founder, Sense

10:00am E.T.

More At-Bats. Less Busywork:

How AI and Automation Free Sales Teams to Build Relationships and Close Deals

Rachel Reed & Santiago Doria
Senior Automation Specialist & Digital Marketing Advisor, Haley Marketing

10:30am E.T.

Stop Competing. Start Dominating!

How Staffing Firms Differentiate, Gain Client Share, and Add Real Value

Kim Henderson
Staffing Industry Trainer | MBA | PMP, Cobalt Compass

11:00am E.T.

The Sale Starts Without You:

How to Win Buyers Before Sales Ever Enters the Conversation

Brad Bialy & Brad Smith
Senior Marketing Strategist & Chief Strategy Officer, Haley Marketing

11:30am E.T.

Staffing Industry Trends, Today and Tomorrow

The Growth Drivers, Market Signals, and Competitive Trends Staffing Firms Need to Watch

Lia Taniguchi
Research and Insights Director, Bullhorn

12:00pm E.T.
Lunch

Join the Rogiq rebellion

1:00pm E.T.

Strategies for the Staffing Business in a Brave New Labor Market

How Economic Shifts, AI, and Workforce Trends Are Reshaping Staffing's Next Era

Noah Yosif
Chief Economist and Head of Research, ASA

1:30pm E.T.

Get Found AND Recommended: SEO, AI Overviews, and GEO for Staffing Firms

How to Become the Trusted Answer in Traditional and AI-Powered Search

Brad Smith & Shaun Chojnacki
Chief Strategy Office & Senior Marketing Strategist, Haley Marketing

2:00pm E.T.

The AI Agency Multiplier:

Where AI Drives ROI in Staffing — and Where It Burns Budget

Lauren B. Jones
Founder & CEO, Leap Advisory Partners

2:30pm E.T.

AI and the Future of Staffing Websites: Built for Humans, Search, and Smarter Growth

How Staffing and Recruiting Websites Must Evolve to Build Trust, Support Self-Directed Buyers, and Convert Traffic into Action

Becca Searns & Matt McKenzie
Director of Creative Services, Haley Marketing & Web Design & UX Manager, Recruiters Websites

3:00pm E.T.

The New Threat Surface:

How AI Agents, Deepfake Candidates, and Recruiting Fraud Are Reshaping Cybersecurity for Staffing & Recruiting Firms

Ty Coffee
Principal, UHY Advisors, Inc.

3:30pm E.T.

The Recruiter’s LinkedIn Content Engine: Turn Job Orders and Placements into Business Development Conversations

How to Use Everyday Wins to Create Visibility, Trust, and BD Opportunities

Emily Blattel & Aaron Eastlack
Marketing Manager, Recruiters Websites & Director of Digital Marketing, Haley Marketing

4:00pm E.T.

Sales Leadership in Action:

Coaching, Accountability, and Culture that Drive Revenue

Anna A. Frazzetto
CEO, AFM Strategic Partners

4:30pm E.T.
Closing Session

From AI Experiments to AI Infrastructure: Building a Smarter Growth Engine

How to Move from Scattered AI Experiments to Repeatable Systems, Smarter Workflows, and Scalable Business Systems

Victoria Kenward, Co-CEO, Haley Marketing
Jeff Gipson, Founder & CEO, Recruiters Websites,
Rick Bush, CTO, Haley Marketing

Miss the event or want to rewatch?

It's Free!

SMART IDEAS DON'T STOP HERE!

Missed a session? Want to revisit your favorites? All SMART IDEAS Summit 6 sessions are available on demand!

Fill out the form below to access the recordings and watch whenever you want.

 

"*" indicates required fields

This field is for validation purposes and should be left unchanged.
Name*
Get SMART IDEAS – our best marketing tips, one idea a week. You’ll also get invites to our webinars, and exclusive offers on our products and services.