You're Invited

SMART IDEAS
Summit 6

Build Your Growth Engine

Celebrating 30 years of helping staffing & recruiting firms grow smarter

When

Tuesday, September 29
9 a.m. – 5 p.m.

(via Zoom)
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Staffing and recruiting have changed. Has your growth strategy?

7 hours. 14 speed talks.
Smarter ideas for predictable growth.

Yes! It’s free to attend.

Has there ever been a tougher time to grow in our industry?

 
Get ready to BUILD YOUR GROWTH ENGINE.

Join staffing’s brightest minds for the industry’s only free, full-day training event.

You’ll learn how to connect sales, recruiting, marketing, technology, and AI into a growth engine optimized for today’s market.

For 30 years, we’ve had the privilege of helping staffing and recruiting firms grow through change. Celebrate with us as we look back, look ahead, and help you build what’s next.

Meet Our Speakers

Learn from 20+ Industry Experts

David Searns

Co-CEO
Haley Marketing

Victoria Kenward

Co-CEO
Haley Marketing

Anna A. Frazzetto

CEO
AFM Strategic Partners

Kim Henderson

Staffing Industry Trainer, MBA, PMP
Cobalt Compass

Lauren B. Jones

Founder and CEO
Leap Advisory Partners

Lia Taniguchi

Research and Insights Director
Bullhorn

Noah Yosif

Chief Economist and Head of Research
The American Staffing Association

Pankaj Jindal

Co-Founder
Sense

Ty Coffee

Principal
UHY Advisors, Inc.

Aaron Eastlack

Director of Digital Marketing 
Haley Marketing

Becca Searns

Director of Creative Services
Haley Marketing

Brad Bialy

Director of Digital Marketing
Haley Marketing

Brad Smith

Chief Strategy Officer
Haley Marketing

Emily Blattel

Marketing Manager
Recruiters Websites

Jeff Gipson

Founder & CEO
Recruiters Websites

Matt McKenzie

Web Design & UX Manager
Recruiters Websites

Rachel Reed

Senior Automation Specialist
Haley Marketing

Rick Bush

CTO
Haley Marketing

Santiago Doria

Digital Marketing Advisor
Haley Marketing

Shaun Chojnacki

Senior Marketing Strategist
Haley Marketing

Steve Gipson

Director of Sales & Operations
Recruiters Websites

Check Out the AGENDA

New session every 30 minutes!
9:00am E.T.
Opening Session

What 30 Years Taught Us About Building a Smarter Growth Engine

Why Staffing and Recruiting Firms Need a More Connected,
Modern System for Growth

David Searns & Victoria Kenward
Co-CEOs, Haley Marketing

9:30am E.T.

From Experimentation to Transformation:

Making AI Work in Recruiting

Pankaj Jindal
Co-Founder, Sense

10:00am E.T.

More At-Bats. Less Busywork:

How AI and Automation Free Sales Teams to Build Relationships and Close Deals

Rachel Reed & Santiago Doria
Senior Automation Specialist & Digital Marketing Advisor, Haley Marketing

10:30am E.T.

Stop Competing. Start Dominating!

How Staffing Firms Differentiate, Gain Client Share, and Add Real Value

Kim Henderson
Staffing Industry Trainer | MBA | PMP, Cobalt Compass

11:00am E.T.

Get Found AND Recommended: SEO, AI Overviews, and GEO for Staffing Firms

How to Become the Trusted Answer in Traditional and AI-Powered Search

Brad Smith & Shaun Chojnacki
Chief Strategy Office & Senior Marketing Strategist, Haley Marketing

11:30am E.T.

Staffing Industry Trends, Today and Tomorrow

The Growth Drivers, Market Signals, and Competitive Trends Staffing Firms Need to Watch

Lia Taniguchi
Research and Insights Director, Bullhorn

12:00pm E.T.
Lunch

Join the Rogiq rebellion

1:00pm E.T.

Strategies for the Staffing Business in a Brave New Labor Market

How Economic Shifts, AI, and Workforce Trends Are Reshaping Staffing's Next Era

Noah Yosif
Chief Economist and Head of Research, ASA

1:30pm E.T.

The Sale Starts Without You:

How to Win Buyers Before Sales Ever Enters the Conversation

Brad Smith & David Searns
Chief Strategy Officer & Co-CEO, Haley Marketing

2:00pm E.T.

The AI Agency Multiplier:

Where AI Drives ROI in Staffing — and Where It Burns Budget

Lauren B. Jones
Founder & CEO, Leap Advisory Partners

2:30pm E.T.

AI and the Future of Staffing Websites: Built for Humans, Search, and Smarter Growth

How Staffing and Recruiting Websites Must Evolve to Build Trust, Support Self-Directed Buyers, and Convert Traffic into Action

Becca Searns & Matt McKenzie
Director of Creative Services, Haley Marketing & Web Design & UX Manager, Recruiters Websites

3:00pm E.T.

The New Threat Surface:

How AI Agents, Deepfake Candidates, and Recruiting Fraud Are Reshaping Cybersecurity for Staffing & Recruiting Firms

Ty Coffee
Principal, UHY Advisors, Inc.

3:30pm E.T.

The Recruiter’s LinkedIn Content Engine: Turn Job Orders and Placements into Business Development Conversations

How to Use Everyday Wins to Create Visibility, Trust, and BD Opportunities

Emily Blattel & Aaron Eastlack
Marketing Manager, Recruiters Websites & Director of Digital Marketing, Haley Marketing

4:00pm E.T.

Sales Leadership in Action:

Coaching, Accountability, and Culture that Drive Revenue

Anna A. Frazzetto
CEO, AFM Strategic Partners

4:30pm E.T.
Closing Session

From AI Experiments to AI Infrastructure: Building a Smarter Growth Engine

How to Move from Scattered AI Experiments to Repeatable Systems, Smarter Workflows, and Scalable Business Systems

Victoria Kenward, Co-CEO, Haley Marketing
Jeff Gipson, Founder & CEO, Recruiters Websites,
Rick Bush, CTO, Haley Marketing

DON’T MISS OUT… SPACES ARE LIMITED!

Registration really is limited!
30 years & just getting started

Celebrate with us at Smart ideas summit 6!

We’re turning 30 — and this party’s for you. Join us for a summit packed with big ideas, bold strategies, and a few surprises to mark the occasion.